Video Insider Blog
How an In-Platform Video Creator Supports Taboola in Driving Client Growth
About Taboola Taboola is the world’s largest content discovery platform that serves both publishers and advertisers. Through their exclusive partnerships, they serve 360 billion content recommendations to over one billion people each month. You have probably seen their feed recommendations on sites like Bild, Bloomberg, NBC News, Le Figaro, MSN, The Independent, and The Weather... Read more »
How Dogtopia Achieves Brand Consistency and Content Localization Using Wochit’s White-Label Video Editor
About Dogtopia Dogtopia, a dog daycare franchise, has more than 200 locations across the US and Canada. In addition to daycare services, they also offer their furry customers boarding and spa treatments. Over the past few years, Dogtopia has been growing rapidly and opening centers on a weekly basis. As a franchise, many of Dogtopia’s... Read more »
How Houzz Converted Free Users to a Paid Subscription with the Help of Wochit’s Embeddable Video Editor
About Houzz What started as a side project has now grown to a vast community of homeowners, home design enthusiasts, and home improvement professionals. Houzz connects users with the best home-related tools, resources, and vendors. 40 million monthly users have found the right place to source and hire the perfect design and construction professionals for... Read more »
Most recent posts
Summer of sports – 8 great video formats to tell sports stories
With a summer of sport in full swing and the Olympics just around the corner, there’s no better time to produce videos about our sports heroes and their achievements. Covering sports can be challenging if you don’t have rights to use the footage of the sporting action. That’s why we wanted to share examples from... Read more
Why video is key to a successful real estate business
During the pandemic, Will Lau, a residential realtor with 10 years of experience under his belt, decided it was time to experiment with the idea of integrating video creation into his business strategy. He got the idea in 2014 after attending real estate conventions that social media was going to be an invaluable tool in... Read more
5 ways video can be your human resources superpower
Sixty-two percent—that’s how much of the U.S. population watches YouTube videos at least daily. The number is even higher if you look specifically at Millennials and Generation Z. From long-form Netflix shows to short-form TikTok videos, video has become an integral part of our daily lives. And people now expect video to show up in... Read more
Use these 3 metrics to build your internal communications business case
Internal communication has arguably never been this important. Your department is in a new and unexpected spotlight as businesses navigate remote work, safety issues, and an ever-evolving environment. The upside is you have the opportunity to make a significant impact on your business by keeping employees informed and engaged—but this opportunity comes with new requirements.... Read more
How publishers covered Harry and Meghan’s interview with Oprah
When Oprah Winfrey’s interview with Prince Harry and Meghan Markle hit the airwaves, it caused a huge media storm with publishers all around the world covering the story. Why did they leave a life of Duke and Duchess behind? Was it racism? Should they have done the interview in the first place? And did public... Read more
5 ways to improve your internal communications strategy with video
With the world of work turned upside over the past year, internal communications teams are in the spotlight. Employees are remote, business is ever-changing, and it’s your job to keep everyone engaged and informed. It’s your efforts that can keep us all connected through this remote working experience—and video can help you make it happen.... Read more
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