
Video Insider Blog
Welcoming Mondadori and their first #WochitWin
For this week’s highlight video, we welcome Gruppo Mondadori to the Wochit family! Their outlet Pianeta Mamma (Planet Mommy) scored a #WochitWin with this video chronicling the nine months leading up to a child’s birth. It currently has 1.9 million views, nearly 10,000 reactions, hundreds of comments, and over 23,000 shares!
L’Express has a strategy for success
L’Express has an established, successful social video strategy. They bring their audience coverage and content from around the world, and Wochit helps them do that. In this piece, L’Express highlights a popular, English-language story that was making the rounds on social and delivers it to their French audience. With over 764,000 views, 11,000 shares, 1,300... Read more
Greatist climbs the wall of social success
Healthy living outlet Greatist keeps its followers up to date on all manner of things related to the “healthyish” generation. A recent video showing off a wild piece of exercise equipment soared to huge numbers. The video currently has 8.1 million views, 22,000 comments, 19,000 reactions, and a stunning 71,000 shares. Those are figures that... Read more
3 mistakes to avoid when using text in videos
The most important decision you make in creating a video is the story. It’s more important to pick a subject or angle that will elicit an emotional reaction than to know how to make sophisticated technical edits. But there are still some stylistic choices to keep in mind that work better than others. Let’s take... Read more
Weekly Wochit: HuffPost Italia finds success in politics
The Italian arm of the Huffington Post, HuffPost Italia, scored a #WochitWin with a look at political scandal in Italy. The piece has 1.1 million views, nearly 7,000 reactions, over 500 comments, and more than 17,000 shares. It’s easy to see why their viewers reacted to the political, playful piece.
Weekly Wochit: Cosmopolitan Mexico keeps it simple
Cosmopolitan Mexico landed a #WochitWin with a recent social clip. This straight-forward Facebook video has 1.3 million views, 37,000 reactions, over 13,000 shares, and almost 800 comments. The creators took a great piece of video, translated it for their audience, and watched it take off.
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