
Video Insider Blog
Weekly Wochit: The Daily Telegraph puts audience first
The Daily Telegraph is one of the highest-profile, longest-running news outlets in the UK. They’re tuned into the times and have fully embraced social video. Their creators exhibit exceptional prowess when it comes to production, as you can see below. They separate out their coverage to topic-specific pages on social, producing videos targeted at the... Read more
A Straightforward Guide to Text-Overlay on Social Videos
Text has become a regular component of online video. But why are brands and publishers using text in a video? There are several reasons. In a short video, text can be a bridge, or stitch ideas together so the viewer follows the story from beginning to the end.
USA Today sees success through contact lenses
USA Today is a long-standing news outlet with a strong brand identity. And they have not been shy about pushing their coverage in the social space with video. They know how to catch the attention of social audiences and how to craft a quality video that prompts engagement. This piece demonstrates that prowess, with 1.7... Read more
Mobile journalism: the new frontier in news video
Video viewing isn’t the only thing that’s gone mobile – journalism and news video is rapidly expanding into the territory of mobile capture and creation. Reporters can cover events on-the-fly, on their own. Interviews, breaking news coverage, and live broadcasts can now be carried out by individual journalists at the drop of a hat.
Weekly Wochit: Slate France has a winning approach
Slate France pursues an aggressive, successful social video strategy. Their videos have a consistent approach that is identifiable for viewers and they share new videos all the time. You can see just how well they’ve honed the craft in this piece about why some people are always late. With 1.3 million views, 16,000 comments and... Read more
2016 Top posts about the year of Social Video
We’ve spent the last year taking a close look at social video. From big trends and best practices to practical tips and sharp content, we strove to stake out a place at the front lines of social video in a year when it saw exponential growth. As the year comes to a close, we want... Read more
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