Video Insider Blog
Eurosport Finds Success With Regional Focus
Eurosport is a major European sports publisher, and they have wholly embraced social video. Their video creation efforts span across multiple social channels focused on nine different countries. Some videos are created centrally and translated for local audiences. Others are crafted by regional teams to focus on their specific country. It’s all part of a... Read more
Elle Germany Serves Up a Social Video Hit
Elle Germany offers a variety of great social videos for their audiences. Their creators look beyond the fashion-centric foundations of the brand to bring all kinds of interesting and entertaining stories to life. This recent piece about the health benefits of gin really took off with their viewers. It currently has over 2.6 million views,... Read more
Change.org Scores a Huge Hit by Keeping it Simple
Social video is a powerful tool for any organization, not just publishers and media companies. Change.org puts social video to use in spreading the word about petitions and movements. This recent video has over 2.4 million views, more than 130,000 shares in addition to tens of thousands of reactions and a lively comment thread.
CBS News Scores a Win with a Seasonal Story
CBS News has a strong social video presence. They regularly reel in massive views. This recent #WochitWin already has over 1.2 million views, along with thousands of shares and comments. It’s easy to see why this seasonal piece connects with social audiences.
Shock.co Makes a Hit with Gifs, Gal, and Wonder Woman
Colombian publisher Caracol is using Wochit for its video content across multiple channels. Their entertainment and music imprint, Shock, shared this excellent clip about Gal Gadot, her role as Wonder Woman, and the allegations against Hollywood producer and director Brett Ratner. This sharp clip combines a variety of elements into a sharp, captivating social video.
For Ringier Africa, A Little Creativity Goes A Long Way
Ringier Africa Digital Publishing (RADP) has three video teams in three countries, all using Wochit to produce content for their brands Pulse Nigeria, Pulse Ghana, Pulse Live Kenya, and Business insider Sub Saharan Africa. Ringier’s Team Leader of video, Noel Hutchinson, recently held a competition between creators with the goal of finding an innovative, new... Read more
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